Data That Matters: Tips for Creating a Single Customer View

Date: Now on-demand!
Time: At your leisure!
Duration & Cost: 60 minutes & FREE

Anu Sundaram

Director, Business Analytics
Rue La La

Tim Barnes

Single View of The Customer, Solutions Manager
Pitney Bowes

Joe Keenan

Executive Editor
Total Retail

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Summary

Retail is all about the customer, from acquisition and satisfaction to retention. Therefore, retailers need a deeper understanding of the customers they're selling to. In a world of expanding choices and changing lifestyles, current, complete, reliable customer data is a must.

Join this webinar to learn how a single view of the customer, achieved through integrated data across all channels, gives retailers the ability to connect customer identities, behaviors and actions at every digital and physical touchpoint, to be able to:

  • identify high-value customers;
  • segment customers with greater precision;
  • enhance customer service; and
  • extend lifetime value.

Questions? Email us at cswebinars2@napco.com or give us a call at (215) 238-5300.


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