Get Inside the Mind of Your Customers: Using Marketing Psychology to Make Connections and Increase Engagement

Date: Tuesday, September 10, 2019
Time: 2:00 PM ET/11:00 AM PT
Duration & Cost: 60 Minutes & FREE

Dr. Jillian Ney

Founder
The Social Intelligence Lab

Nick Mason

CEO & Founder
Turtl

Melissa Ward

Managing Editor
Target Marketing

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Summary

Have you ever wanted to get into the minds of your customers and understand the best way to connect with them? If so, psychology may hold the key. Join experts Nick Mason, CEO & Founder at Turtl, and Dr. Jillian Ney, Founder of The Social Intelligence Lab, for this fascinating exploration on the intersection between psychology and marketing.

By the end of this webinar you will have some practical tips on how you can apply psychology principles to drive greater impact in your marketing. Key learning points during this session will include:

  • Understanding the human brain and how different formats can influence engagement
  • Why creating unique digital experiences is key in a competitive environment and how to do this
  • What is mirroring and how can you apply this to marketing
  • Why the images you select in your content really matter
  • And how to do personality-based marketing and do it well

Questions? Email us at [email protected] or give us a call at (215) 238-5300.


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