Transformative Power of Consistent Brand Color

Date: Now on-demand!
Time: At your leisure!
Duration & Cost: 60 minutes & FREE

Steven Schnoll

Managing Director
Schnoll Media Consulting

David Hunter

Co-founder and Principal
ChromaChecker

Brad Steven

IT/Digital Production Manager
Print-Tech

Don Hutcheson

President
HutchColor, LLC

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Summary

Print customers and designers are demanding a consistent system to ensure all their branded visuals like logos and photos are reproduced to their expectations across every medium. Color for brands is a critical part of branding because color is often the immediate recognition in expressing a message without words. Neuroscience research has proven people are also more prone to visually identify a product by its cognitive color.

This webinar will outline the business benefits and processes to reproduce color to acceptable standards consistent to customer expectations and improved profitability with:

  • Faster makeready time
  • Reduced waste in ink and paper
  • No individual subjectivity to color
  • Predictable, consistent and repeatable color that meets customer expectations
  • Increased productivity

Questions? Email us at [email protected] or give us a call at (215) 238-5300.


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