7 Keys to Successful Post-COVID-19 Healthcare Marketing

Date: On-demand
Time: At your leisure
Duration & Cost: 60 minutes & FREE

Michael Gross

VP
Reach Marketing

Matt Steinmetz

Brand Director
Target Marketing Group

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Summary

As restrictions begin to ease and our nation gradually transitions to a post COVID-19 world, how do you plan to address the pent up patient demand and messaging moving forward?

Patients are now hyper focused on messaging, stability and accuracy before planning their elective procedures. Make sure you are ahead of the curve and join us during our 7 Keys to Successful Post-COVID-19 Healthcare Marketing webinar

The 7 keys to successful Post COVID-19 healthcare marketing:

1. Community Outreach - Inform community of facility status, updates, and current events

2. Market Segmentation - Achieve demographic and socioeconomic targeting through personalized messaging.

3. Intent-Based Segmentation - Send the most relevant content created from audience scoring customization

4. Brand Integrity - Improve and maintain data quality and accuracy

5. Single Source of Truth - Deliver the right message and service to the right audience at the right time

6. Marketing Ecosystem - Integrate platforms to create the ability to communicate across multiple channels

7. Results Measurement - Ensure you and your team are getting credit for your hard work

Attend this webinar and learn about the marketing strategies you need to implement to move beyond COVID-19 and be ready for the challenges ahead.

Questions? Email us at [email protected] or give us a call at (215) 238-5300.


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