How Sephora is Using Communication to Successfully Reopen its Stores for Clients and Employees

Date: Now on-demand!
Time: View at your leisure!
Duration & Cost: 60 minutes & FREE

Tara Maffeo

Director, Store Communications
Sephora

Melissa Wong

Founder and CEO
Retail Zipline

Joe Keenan

Editor in Chief
Total Retail

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Summary

As retail employees return to brick-and-mortar stores following closures due to the coronavirus, they're coming back to a store environment that’s even more complex than before. With employees playing a critical role in delivering an exceptional client experience, engaging and empowering them has never been more important.

In this interactive webinar, speakers from leading prestige beauty retailer Sephora and retail communication vendor Retail Zipline will address how, through a smart, elevated and easy-to-use communication and training platform, Sephora was able to set its employees up for success and arm them with timely information needed to continue to deliver on the welcoming in-store experience it is known for. Our speakers will address:

  • change management and why agile store teams are critical in a rapidly changing environment;
  • the increased importance of store associates, both as brand ambassadors and operational executors;
  • planning for a very different holiday season; and
  • much more!

Questions? Email us at [email protected] or give us a call at (215) 238-5300.


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