Visionary Travel and Hospitality Marketing: Managing shifts in the marketplace

Date: Thursday, December 3, 2020
Time: 2:00 PM ET/11:00 AM PT
Duration & Cost: 60 mintues & FREE

Chris Lyons

President/Publisher
BRAND United

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Summary

The COVID-19 pandemic dramatically impacted the travel industry, forcing marketers to swiftly shift their messaging and communications mix. During any uncertain time, travel brands need to be able to provide reassurance to customers while looking ahead to better times to come and serving as a source of inspiration. A communication strategy that blends relevant print and digital messaging fosters confidence from loyal customers, as well as prospective travelers.

In this webinar, experts will be discussing:

  • Successful campaigns that inspired the idea of future travel
  • Trends in data and personalization tactics
  • The importance of crisis communication, via internal and external messaging
  • Questions? Email us at [email protected] or give us a call at (215) 238-5300.


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