The Customer Experience: Content Strategies that Drive Actionable Results

Date: Now on-demand!
Time: View at your leisure!
Duration & Cost: 60 minutes & FREE

Robert Rose
Founder/Chief Troublemaker
The Content Advisory
Dave Cardiel
Vice President, Marketing
Parse.ly and WordPress VIP
Chris Lyons
President/Publisher
BRAND United
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Summary

Today’s always-on digital climate brings a seismic shift to an already quickly evolving market and accelerated meaningful shifts in customer behavior. Customers are increasingly interested in engaging with brands and the competition for their attention has never been higher.

Now is as good a time as any to evaluate how we communicate, both to addressable markets and the experiences that help build trust and engaging relationships with them. From brand values to content creation to the analytics that matter, we’ll explore examples of data driven content strategies that play well into the customer journey and redefine the way we look at success.

Join us August 19 at 2:00pm EDT along with our speaker lineup as we discuss:

  • Examples of what a content journey should look like
  • The metrics that matter along the customer journey
  • What you can learn from analyzing content performance data
  • The importance of writing to your target audience
  • Questions? Email us at [email protected] or give us a call at (215) 238-5300.









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