Stecker Graphics: Stretching Possibilities, Building Profitability in Wide-Format

Date: Thursday, October 28, 2021
Time: 2:00 PM ET/11:00 AM PT
Duration & Cost: 60 minutes & FREE

Greg Stecker
Owner
Stecker Graphics
John Kaufman
Senior Marketing Specialist
Canon Solutions America
Dan Marx
Senior Content Editor
Printing Impressions
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Summary

Stecker Graphics, is a sign and graphics shop located in Rock Island, Illinois that has transitioned from a standard commercial print shop to a full-service wide-format display shop. The company’s successful path, says General Manager Greg Stecker, grew from identifying the right opportunities for growth.

The discussion will dig into several tried-and-true realities the company has considered when looking at today’s markets, including how to cut the costs of doing business, including labor; how to define and find the right technologies to build sustainable growth; and how to find new opportunities to help build the business.

In this informative webinar, Greg Stecker will describe how his business grew from traditional offset toward high-margin display graphics and will share the considerations behind his company’s decision to replace their existing eco-solvent inkjet printers – used for doing fleet graphics and car wrapping – with a Canon UVgel production printer.

Attendees of this session will also learn:

  • Why the Stecker Graphics decided Canon UVgel technology was the best fit for their vehicle-focused work
  • How the company has leveraged the durability and elasticity of the UVgel 460 inks to successfully build their business
  • What benefits UVgel technology has brought their shop
  • Questions? Email us at [email protected] or give us a call at (215) 238-5300.





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