Track 1: Print Marketing For Maximum Optichannel Performance

Date: Monday, December 13, 2021
Time: 10:00 AM ET - 12:15 PM ET
Duration & Cost: 2 Hours & FREE

Speaker 1 Name Speaker 1 Title Speaker 1 Company
Speaker 2 Name Speaker 2 Title Speaker 2 Company
Speaker 3 Name Speaker 3 Title Speaker 3 Company
Speaker 4 Name Speaker 4 Title Speaker 4 Company
Speaker 5 Name Speaker 5 Title Speaker 5 Company
Speaker 6 Name Speaker 6 Title Speaker 6 Company
Speaker 7 Name Speaker 7 Title Speaker 7 Company
Speaker 8 Name Speaker 8 Title Speaker 8 Company


Print marketing offers a blend of many offline marketing touchpoints in the customer journey that multiplies marketing performance when incorporated into a comprehensive optichannel strategy.

This course will cover:

  • New technologies and data-powered print marketing techniques
  • Top design concepts to consider
  • The importance of brand consistency across channels
  • Research: The power of offline marketing in optichannel campaigns
  • During the Track 1 presentations, you'll hear from leading experts including:

  • Brent Niemuth, President & Partner, J. Schmid
  • Tim M. Curtis, President and CEO, CohereOne
  • Ray Van Iterson, Manager, Marketing Strategy, USPS
  • Marcus Witte, Executive VP, Matterkind
  • Keith Huntoon, President, LiftEngine
  • Richard Baker, COO, Compu-Mail
  • Sabine Lenz, Founder, PaperSpecs
  • Lisa Cross, Principal Analyst, NAPCO Research
  • Chuck Schonert, Director, Research and Development, Idealliance
  • Questions? Email us at [email protected] or give us a call at (215) 238-5300.

    Powered By


    As a service to our attendees, registration to this event includes a subscription to our e-newsletter Brand United. This is a sponsored event, and by registering, you understand that you may be contacted by the sponsor.

    Privacy policy:

    You must have Javascript and Cookies enabled to access this webcast. Click here for Help.