Creating More Engaging Patient Experiences Through Print

Date: On-demand
Time: View at your leisure.
Duration & Cost: 60 minutes & FREE

Delvecchio "Del" Shankle
Director - Marketing Operations, Print Services
CHRISTUS Trinity Mother Frances Health System
Kirsten Noyola
Graphic Designer II, Print Services
CHRISTUS Trinity Mother Frances Health System
Debbie Pavletich
Director - Business Consulting Practice, Commercial & Industrial Printing
RICOH USA, INC.
Bob Neubauer
Editor in Chief
In-plant Impressions
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Summary

Even in an increasingly digital world, hospitals and healthcare organizations are print and document intensive. Print is used to educate and communicate with patients, market their offerings, explain the benefits of medical services, track patient care, and more. Signage, brochures, flyers, direct mail, billing statements, and postcards are all crucial.

The opportunities for differentiation, brand reinforcement, and recognition through print are invaluable to healthcare providers – and their in-plants are essential to their success.

In this webinar, the team at the CHRISTUS Trinity Mother Frances Print Shop will share how they have brought value to their healthcare organization, taken advantage of opportunities to add services and bring work in-house, and how that led to them doubling the size of their in-plant in 2021.

Even if your in-plant is not focused on the healthcare industry, you won’t want to miss this discussion. CHRISTUS is a prime example of how to transform from a niche service provider into an indispensable operation within a larger organization.

Join us and gain insight into:

  • How to find your initial niche and then pace and scale your in-plant for growth.
  • Identifying opportunities to reduce outsourcing and bring more value to your organization.
  • The importance of brand management.
  • How to successfully incorporate new offerings, like wide-format, into your in-plant.
  • Questions? Email us at [email protected] or give us a call at (215) 238-5300.





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