Industry Trends: Unlock New Wide-Format Applications

Date: Thursday, September 10, 2026
Time: 2:00 PM ET/11:00 AM PT
Duration & Cost: 60 minutes & FREE

Bill Farquharson
Founder
The Sales Vault
Seth Austin
Partner, Business Development and Print Solutions
Craft Signs and Specialty Printing
Gene Hamzhie
President and CEO
FireSprint
Lisa Cross
Principal Analyst
Alliance Insights
Ashley Roberts
Content Director
Printing Impressions
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Summary

Are you getting the absolute most out of your wide-format printer? In today's rapidly changing print market, businesses that diversify their applications are the ones capturing the most growth. In this exclusive panel webinar, we are kicking off with a "State of the Industry" breakdown to reveal the latest market trends and explain exactly why expanding your print offerings is the key to staying competitive.

Then, we dive right into the "how-to." Many print shops rely on their machines for stunning posters and crisp signage but leave untapped revenue on the table by missing out on other highly profitable applications. Discover how to push the limits of your wide-format printer to capture new markets, delight your current customers, and significantly boost your bottom line — all without investing in new equipment.

Here is exactly what you will learn:

  • State of the Industry: Data-driven insights on current market trends and why diversifying your print applications is critical for business growth today.
  • Expand Your Catalog: How to easily transition from standard signage and posters to new applications such as stickers, decals, short-run packaging and more.
  • Join us to get ahead of the latest industry trends, unlock the hidden potential sitting right on your production floor, and turn your printer into a multi-application powerhouse!

    Questions? Email us at [email protected] or give us a call at (215) 238-5300.


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